Welcome to adsonthenet.com
Adsonthenet.com is a website that has been set up to discuss and review the best TV ads in history. TV ads are an integral part of our life, we see them all the time. TV advertising shapes our lives, culture and can define a generation.
Some of the main TV ad categories include
- Car ads
- Banking ads
- Alcohol ads
- Technology Ads
- Supermarket Ads
TV Ads and society
TV ads are often seen by observers as offering a cultural reference point for any given generation. Some ads that appeared in the 1960's now look strange, simplistic...almost patronising - the people that produced them are now probably more concerned about an annuity. However they are merely reflective of that period of history. As society has become a whole lot more sophisticated and cynical, so advertising has progressed. The straight-laced attitude which reflects that era (but then changed throughout the 1960's), where only people of a certain gender, age and class were allowed to speak on the television changed hugely.
Why TV ads matter
Although internet advertising has grown at astronomical rate in recent year, having overtaken TV in terms of audience share, TV advertising is still a very prominent marketing channel for advertisers. TV advertising campaigns can change attitudes, create brands, establish a fashion and cause controversy in a way that is not possible through any other medium. A successful TV campaign can indeed 'make' or break a company and it's brand. get it right, and you can leave a lasting legacy. Get it wrong, and you can endanger a brands existence
Best Ads of history
This is routinely discussed on Channel 4 when it airs it's 100 top TV commercials of all time. The top 10 generally includes some classics, such as the Hamlet mild cigar advert featuring Gregor Fisher. Consequently, the accompanying music became very famous as a consequence of the commercial. Another famous ad was the Guinness ads feating the horses running into the sea. Although used by guinness it was originally going to be used by a company that wanted to promote a different product.